New Zealand's premier courier brand, CourierPost, grew to have such a complex range of products, services and pricing that it became impossible for sales staff to quickly pull together personalised proposal documents that were correct and well laid out using traditional word processing tools. Staff were not word processing experts and templates edited on their PCs just couldn't cope. Mistakes were made, and proposals just weren't up to standard. In addition, management had little real visibility of sales activity - relying on manual processes and the discipline of sales people to record what business was on the table.

Customers felt it too - sales collateral was letting the team down.

 

After implementing a SalesMaker solution from Ezidocs, CourierPost tightened up its act so much win rates rose by 78%. Customers loved the proposals and staff were proud to present them. Check out the details (salesmaker case study1.pdf - 173kb).